Avoskin
Avoskin is an Indonesian skincare brand known for merging natural ingredients with scientific innovation to deliver high-performance, sustainable beauty products. Founded by Anugrah Pakerti under PT AVO Innovation Technology, it emphasizes “green and clean beauty” with cruelty-free formulations and community-focused sourcing.
Key facts
Founded by: Anugrah Pakerti
Parent company: PT AVO Innovation Technology
Headquarters: Yogyakarta, Indonesia
Core concept: Green and sustainable beauty
Notable line: Your Skin Bae series
Origins and Philosophy
Established in Indonesia, Avoskin grew out of a commitment to combine environmental responsibility with effective skincare. The brand partners with local farmers in Bali and Java to source premium natural ingredients while supporting local communities. Its slogan “Inspired by nature, created for nurture” underscores a holistic approach linking beauty and sustainability.
Product Portfolio
Avoskin’s offerings include cleansers, toners, serums, moisturizers, and sunscreens. Popular collections such as Your Skin Bae and Miraculous Series feature ingredients like niacinamide, alpha arbutin, and retinol. The brand focuses on formulations that balance gentle botanical extracts with active compounds to target hydration, brightening, and anti-aging needs.
Sustainability and Impact
Avoskin integrates eco-friendly packaging, responsible production, and cruelty-free testing. Its “green beauty” positioning has extended to community clean-up programs and collaborations promoting environmental awareness in Indonesia. By weaving storytelling and sustainability into its branding, Avoskin has achieved substantial commercial success, reportedly surpassing Rp 1 trillion in revenue by 2023.
Market Presence
Available through online platforms like Shopee, Tokopedia, and its official site, Avoskin has gained a strong regional following across Southeast Asia. Its dermatologist-tested reputation and modern marketing have positioned it among Indonesia’s leading skincare innovators.